On Friday, 6 November 2026, Assumption University welcomed the newest students of the SIMBA (Smart Integration in Management and Business Analytics) Program during its Semester 2/2026 Program Orientation, held at VMES0101, Suvarnabhumi Campus, from 1:30 to 3:00 PM.
The session brought students together with the SIMBA academic team to learn more about the program, understand what to expect during their studies, and get familiar with the academic support available to them.
It was also a special opportunity for students to meet their classmates for the first time, share their excitement about joining SIMBA, and begin building friendships that may last well beyond their university years.
To our newest SIMBA students, welcome to the SIMBA Pride! We look forward to seeing you make the most of your time at AU.
